Building Profitable Scale in SSA

Building Profitable Scale in Sub-Saharan Africa

$ 1,297.00

A comprehensive overview of Sub-Saharan Africa (SSA). Learn about the short- and long-term outlook for SSA, the 6 drivers of regional performance, as well as scenarios and disruptors to prepare for.

Overview, Table of Contents & Sample Pages below


A combination of slower economic growth and still-low purchasing power in Sub-Saharan Africa has resulted in many multinational companies (MNCs) seeing disappointing results in the region even as expectations remain high. While external conditions are partly to blame, multinationals’ strategies are poorly adapted to a slower-growth environment.

To accelerate growth and take advantage of the demand created by SSA’s consumers for consumer goods, healthcare, and some B2B products, MNCs need to pressure-test their existing strategies and fix inefficiencies that hinder competitiveness.

For companies whose strategies in SSA are about creating profitable scale, getting their value proposition and route to market right are essential for realizing the market’s vast potential. This report identifies which operational aspects are essential for creating sustainable profitable scale in Sub-Saharan Africa and offers case studies of companies that have successfully done so

What you will learn

  • Why have companies struggled to realize opportunities in the region
  • What key factors do businesses need to get right in the region
  • How have companies built winning strategies for the Sub-Saharan African region

What you will receive

  • Immediate access to the 63-page PDF report
  • Exclusive email updates covering emerging markets business topics
  • Special discounts on future report purchases

Table of Contents

  • Executive Summary3
  • About This Report4
  • How To Use This Report5
  • Who This Report Is For6
  • MNCS Have Struggled, But Opportunities Remain Abundant7
  •   Reality Has Fallen Short of Expectations8
  •   Consumer Potential Remains Large9
  •   Who Did Some Companies Really Struggle?10
  •   Many Succeed in Difficult Conditions11-12
  • Five Inhibitors Behind Strategy Weakness13
  •   Why is the Opportunity Hard to Reach?14
  •   Overall Lower Purchasing Power15
  •   Lack of Consumer Insight16
  •   Underinvestment17
  •   Difficult and Costly Operating Environment18-19
  •   Slower Growth20
  •   Strategy Weak Points Caused By Inhibitors21
  • What MNCS Need to Get Right22
  •   Keys to Building Profitable Scale in SSA23
  •   What Happens When Companies Get It Wrong24
  •   Putting the Freamework to Practice25
  •   Agility is the “Make or Break“ to Success26
  •   Scaling With Minimal Resources27
  • Case Studies28
  •   Case Study Overview29
  •   Value-for-Money: Getting It Right30-31
  •   Company Alpha32
  •   Company Beta33
  •   Black Rock34
  •   Company Gamma35
  •   Company Delta36
  •   Company Epsilon37-38
  •   Company Zeta39
  •   Company Eta40
  •   Product Availability41-42
  •   Danone43-45
  •   Company Theta46
  •   Companies Iota and Kappa47-48
  •   Company Lambda49
  •   Company Mu50-51
  •   Agility52-53
  •   Tolaram54-55
  •   Company Nu56-57
  •   Company Xi58
  •   Company Omicron59
  •   Company Pi60-62
  • About Frontier Strategy Group63

Sample Pages

ASEAN Exec Summary

Agility Make or Break Success

Company Case Study

Frontier Strategy Group is a leading information and advisory services firm that works with over 200 multinational clients operating in emerging markets globally. Our analysts and commentary are regularly featured in outlets such as the Harvard Business Review, Financial Times, CNBC, Bloomberg and The Wall Street Journal.

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