2018 ASEAN Outlook

$ 975.00

Everything you need to know about doing business in ASEAN in 2018. Learn the key regional trends shaping the local business environment for multinational companies.

Overview, Table of Contents & Sample Pages below


Southeast Asian countries will continue to present significant economic opportunities due to their large size, rapid growth, and improving ease of doing business. The region will remain highly attractive for foreign investors as governments of most Association of Southeast Asian Nations (ASEAN) economies implement necessary reforms to attract investment and boost economic growth.

Even so, executives will need to monitor the development of key events that might present risks, and develop resilient strategies to achieve targets despite external shocks. As markets get increasingly competitive, executives will also need to reconsider their products’ value proposition, adopt a subnational approach, and strengthen internal capabilities to outperform their peers

What you will learn

  • What are the country outlooks for key countries in the region
  • Which disruptors and scenarios should companies be prepared for
  • Understand priority actions for executives in the region

What you will receive

  • Immediate access to the 53-page PDF report
  • Exclusive email updates covering emerging markets business topics
  • Special discounts on future report purchases

Table of Contents

  • Executive Summary3
  • FSG View on Asean4
  •   FSG View on Asean5
  •   Asean is a Remarkably Large Economic Block6
  •   Business Environment is Steadily Improving7
  •   FDI Inflows Will Continue to Drive Growth8
  •   Driver #1: Regional Integration9
  •   Driver #2: Rising Consumption10
  •   Driver #3: Slowdown in China11
  •   Driver #4: Manufacturing Output12-13
  • Country Outlooks14
  •   The Asean-5 Provide Immense Opportunity15
  •   Indonesia Outlook16
  •   Indonesia17
  •   Malaysia Outlook18
  •   Malaysia19
  •   Myanmar Outlook20
  •   Myanmar21
  •   Philippines Outlook22
  •   Philippines23
  •   Thailand Outlook24
  •   Thailand25
  •   Vietnam Outlook26
  •   Vietnam27
  • Disruptors and Scenarios28
  •   Certain Events May Disrupt Asean’s Outlook29
  •   Some Events May Be Catalysts for Others30
  •   Scenarios Overview: Korean Conflict in 201831
  •   Disruptor #1: Korean Conflict32
  •   Disruptor #2: US-China Trade War33
  •   Disruptor #3: Disputes Flare on Asian Seas34
  •   Scenarios Overview: China’s Reforms in 201835
  •   Disruptor #4: China Loses Control36
  •   Scenarios Overview: RCEP in 201837
  •   Disruptor #5: Rcep Negotiations Speed Up38
  • Priority Actions for Multinational Executives39
  •   Priority Actions for 201840
  •   1. Evaluate Subnational Portfolios 41
  •   Pursue Subnational Pockets of Opportunity42
  •   2. Integrate Value-Added Services43
  •   Future-Proof Your Value Proposition44
  •   3. Manage Pricing Adjustment Bottlenecks45
  •   Capture and Utilize Local Pricing Insights46
  •   4. Channel Capabilities Drive Performance47
  •   Build Distributor Capabilities489
  •   5. Capitalize on Asean’s Digital Development49
  •   Cater to Increasingly Digital Customers50
  •   6. Improve Alignment and Resilience51
  •   Document Assumptions and Risks to Plan52
  • About Frontier Strategy Group53

Sample Pages

ASEAN Large Economic Bloc

Events May Be Catalysts

Pursue Subnational Opportunities

Frontier Strategy Group is a leading information and advisory services firm that works with over 200 multinational clients operating in emerging markets globally. Our analysts and commentary are regularly featured in outlets such as the Harvard Business Review, Financial Times, CNBC, Bloomberg and The Wall Street Journal.

Unlike most research providers, our reports and analysis focus on the issues that matter most for international business. Rather than  cover high-level macroeconomic analysis, our reports interpret how geopolitical and economic trends impact key business activities at a global, regional, national, and sub-national level.

Our unparalleled access to 5,000+ client executives leading businesses around the globe fuels our research agenda, surfacing hot topics and trend analysis that leads the curve, rather than follows it