Kenya Market Spotlight

$ 375.00

A market snapshot of the current business environment in Kenya. Learn about the top 3 trends impacting multinational companies in Kenya, what potential risks lie ahead, and how companies across industries can take action.

Overview, Table of Contents & Sample Pages below

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Kenya continues to attract investment from multinational companies across sectors based on the strength of the country’s relatively diversified and rapidly urbanizing economy, as well as its geographic position as a gateway to East Africa.

While multinational companies will benefit from robust growth and some improvements in the operating environment, a number of short-term risks loom, including the 2017 elections and the uncertain future of Kenya’s free trade agreement with the EU.

What you will learn

  • What are the 3 key trends businesses need to prepare for
  • How to defend against emerging downside risks
  • Understand how companies across industries can take action now

What you will receive

  • Immediate access to the 15-page PDF report
  • Exclusive email updates covering emerging markets business topics
  • Special discounts on future report purchases

Table of Contents

  • Executive Summary3
  • FSG View on Kenya4
  •   Kenya in Regional Comparison5
  •   Growth Drivers are Diverse6
  •   Vulnerabilities are Persistent7
  •   Trend #18
  •   Trend #29
  •   Trend #310
  • Industry Impact of Key Trends
  •   Consumer: Industry Impacts11
  •   Healthcare: Industry Impacts12
  •   Industrials: Industry Impacts13
  •   Technology: Industry Impacts14
  • About Frontier Strategy Group15

Sample Pages

Kenya in Regional Comparison

Kenya Trend 1

Kenya Trend 3

Frontier Strategy Group is a leading information and advisory services firm that works with over 200 multinational clients operating in emerging markets globally. Our analysts and commentary are regularly featured in outlets such as the Harvard Business Review, Financial Times, CNBC, Bloomberg and The Wall Street Journal.

Unlike most research providers, our reports and analysis focus on the issues that matter most for international business. Rather than  cover high-level macroeconomic analysis, our reports interpret how geopolitical and economic trends impact key business activities at a global, regional, national, and sub-national level.

Our unparalleled access to 5,000+ client executives leading businesses around the globe fuels our research agenda, surfacing hot topics and trend analysis that leads the curve, rather than follows it